A podcast for emailgeeks, who want to do email marketing better.
02 — The Impact of Coronavirus on Email Marketing w/Chad White
Chad White is the Head of Research at Oracle Customer Experience Marketing Consulting, and he’s been writing lots recently about Coronavirus and the impact of that on the email ecosystem. In this conversation Chad shared some gems - from what he’s seeing right now, to lots of ideas on what might happen next.
01 — Emotional Intelligence in Email Marketing w/ Kait Creamer
Kait Creamer is the CRM Marketing Manager at Framer, which is a prototyping tool for web designers and developers. Kait’s done a lot of work talking about emotional intelligence in email - she keynoted all three litmus lives last year . In this episode we’re talking about why it’s important to actually think about the audience, rather than just what we need as marketers.